Ehud Fisher

Ehud is the VP of Product at Unit, where he leads a team of product managers, product designers, and data analysts—balancing customer needs with company priorities to guide Unit’s product strategy. He also manages Unit's Risk, Fraud, and Bank Operations teams.

Ehud joined Unit in 2021, bringing 13 years of experience in technology and financial services. He has a deep technical background and a profound understanding of the fintech space. 

Following his service in the Israeli Air Force (IAF), Ehud spent the first eight years of his career at Citi, where he worked as an engineer, engineering manager, and product manager. During that time, he mentored numerous startups as part of the Citi accelerator program. In the five years since, he has built and led successful product organizations at early and growth-stage fintech startups, including ChargeAfter and Unit.

He holds a BA in Electrical Engineering and Computer Science from Tel Aviv University and is passionate about technological innovation, food, and travel.