Getting Started
Ready-to-Launch Capital gives your platform two ways to offer financing to small businesses. Learn how each product works and find the right implementation path to get started.
Compare Capital Products
Every business has different financing needs. Some need cash fast with flexible repayment. Others want credit they can tap into whenever the need arises. Here's how our products compare.
| Merchant Cash Advance | Business Line of Credit | |
|---|---|---|
| Time to initial funding | Hours to days | Days to weeks |
| Funding | Lump sum upfront | Draw funds anytime up to approved credit limit; reuse as it's repaid |
| Amount | $2,500 – $50,000 | $10,000 – $150,000 |
| Pricing | Flat fee — a fixed percentage of the total advance | Monthly fee — a fixed percentage of the outstanding balance at the time of each draw |
| Payment | Daily percentage of sales until the advance and fee are repaid | Fixed monthly payments |
| Term | No set term | 12–24 months; restarts with each new draw |
| Ideal customer | Younger businesses, consistent processing, limited credit history | Established businesses with steady revenue and stronger credit |
Compare Implementation Paths
Both capital products support two implementation paths. The right choice depends on how quickly you want to launch and how much control you want over the customer experience.
| No Code Implementation | Embedded Components Implementation | |
|---|---|---|
| Time to launch | Minutes | Hours |
| Engineering required | None | Minimal |
| Customer experience | Email with link → Unit-hosted experience | Fully embedded within your platform's UI |
| Offer placement | Email-driven | In-platform, at any moment you choose |
| Customization | Logo, brand colors, and fonts | Logo, brand colors, and fonts — plus control over placement and context |
Embedding financing directly in your platform increases offer visibility, drives higher application rates, and keeps customers in your product — strengthening platform stickiness and trust. Platforms that surface offers at key moments (dashboards, payments pages, revenue reporting) see meaningfully higher adoption than email-only programs.
→ Ready to get started? Start with No Code Implementation or jump to Embedded Components Implementation.